Marketing in the Recommendation Age

from: http://www.entrepreneur.com/techadvisor/article193516.html As customer review venues and their influence increase, business owners should capitalize on this trend. By Alexa Vaughn   |   May 02, 2008 If you're still talking about how to market in the Information Age, catch yourself--that was so five years ago. We're now in a booming Recommendation Age. Getting hundreds of search engine results from one keyword loses more of its novelty and efficiency every day as consumers opt for recommendations [ ... ]