Keep Your Eye on the Prize: Customers
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from: http://www.entrepreneur.com/marketing/onlinemarketing/article199450.html
If your customers don't give your marketing a warm welcome, its impact is lost. Here are 4 tips to help you avoid that fate.
By Gail Goodman | January 12, 2009
I speak with dozens of entrepreneurs a week and am regularly struck by the passion with which they talk about both their businesses and their customers. Uniformly, entrepreneurs want to understand how their marketing impacts their customers, and their [ ... ]